The University of Southern California's School of Cinematic Arts's Interactive Media Division first accepted students in 2002. In addition to coursework in film production, screenwriting, and animation, students in the division study across three disciplines within interactive media: immersive media, mobile media, and video games. The IMD has a group weblog edited by the students and faculty, sharing the results of their research.
Major funders of the USC IMD include Electronic Arts, whose Bing Gordon took a faculty chair at the school in 2005.
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Currently, the division is headed by Scott Fisher, a pioneer in virtual reality research, with help from Jen Stein, a media and communications scholar and Marientina Gotsis, a new media artist and lab manager for the division. Faculty have included Steve Anderson, Anne Balsamo, Julian Bleecker, Mark Bolas, Peter Brinson, Tracy Fullerton, Perry Hoberman, Michael Lew, Erik Loyer, Jacki Morie, Michael Naimark, Eddo Stern, Chris Swain, Peggy Weil.